Head of Marketing and Admissions

Plettenberg Bay

The ADvTECH Schools Division leads the private sector in the field of education, contributing meaningfully towards the sustainable development of human capacity in South Africa.

Duties:

Admission process for new enrolments;
Marketing of Campus at exhibitions and other events;
Arrange for interviews of prospective parents/students;
Take prospective parents/students on school tour;
Meet with prospective parents/students;
All administrative duties associated with admission/enrolment process;
Regular updating of Campus information brochures;
Lead, plan, direct and implement overall enrolment, communication and marketing strategies
Oversee and actively participate in the creation, design, budget and production of regularly produced events and all school publications.
Co-ordinate all advertising, publicity, and public relations activities.
Design strategies and implement concrete plans to increase awareness, enquiries and enrolments.
Plan for and deploy digital activities: website, online campaigns, social media and digital content production.
Plan and manage the department budget in order to maximize the effectiveness of all communications.
Create and execute a plan that regularly places the school in local media. Manage all messaging in the media.
Manage all aspects of the school’s print and electronic communications, ensuring the continuity of the school’s brand and logo.
Oversee the work of graphic designers and print vendors in production of printed materials and web visuals.
Participate actively in the work and success of the senior leadership team and provide support for school events and administrative jobs as requested.
Organise and execute open days, open mornings, school tours and exhibitions.
Conduct competitor research.