Shoutout to our VP of Partnerships & Social Impact, Gerard Littlejohn, for bringing the energy as the keynote speaker at the Sports Biz Careers high school camp in Charlotte. 🏟️ Gerard shared his playbook on sports partnerships and recent GMR wins. Here’s to the next generation of game changers ready to make their mark on the sports industry! 🚀
Fresh from France, GMR’s Chief Experience Officer, Max Lenderman returns from Cannes Lions International Festival of Creativity with some 🔥 takes: ✍️ Creators aren’t just amplifiers—they’re co-authors. 🤖 AI is only as sharp as the people steering it. 🏟️ Live experiences are where brands break through. 💡 Experiential deserves the spotlight—and ROI is the next frontier. Check out Max’s POV on where creativity is headed. 🚀
GMR made Event Marketer's It List—again! 🎉 We're honored to be named one of the Top 100 event agencies—thanks to our StoryMakers who keep pushing boundaries and delivering unforgettable experiences. Here's to 10+ years of making the industry's “who’s who” list. 🏆🚀
Red Bull turned heads at The Governors Ball in NYC with an immersive subway-nightclub experience that showed you don’t have to be loud to make an impact. 🚇 Authenticity and relevance is a real energy boost.⚡ Check out Margaret (Meg) Stewart's insights on how subtle branding can leave the strongest impression—and stay tuned for SOLE Science™ Snippets each week as we explore experiential activations. ✨
We’re thrilled to share that GMR’s Talent Development (TD) team (Jane Uy-Ramos, SHRM-SCP, Christopher McCoy, Reuben Nuval) is a finalist in the 2025 Oncon Icon Awards! Despite being a lean team, they've significantly impacted our StoryMakers’ experiences through their initiatives and involvement in onboarding, training & upskilling, leadership development, team effectiveness, and career pathing. In 2024 alone, our TD team ran 86 learning sessions, introduced 15 new courses, and saw 1244 StoryMaker enrollments. Their efforts led to increased significantly increased StoryMaker sentiment on access to learning and development over the last three years. Vote for the GMR TD team between June 15 and July 15! Look for GMR Marketing (companies are listed alphabetically) at this link: https://lnkd.in/gxrM2Qnj Note: When voting, the personal information you provide will NOT be used for marketing purposes or saved.
The latest Voice of Experience podcast is LIVE from the 72nd edition of Cannes! 🌞🔥 Discover the heat of creativity as Max shares his thrilling adventures on the French Riviera with Elke. From melting flip-flops to inspiring panel discussions, this episode is packed with exclusive nuggets from the Cannes Lions International Festival of Creativity. 🌟 Dive into hot topics like purpose-driven advertising, the influence of creators, and the future of AI in the creative industry. 🚀✨ Max also highlights the evolving world of sports and how brands are leveraging live experiences for maximum impact. ⚽🏅Tune in now to catch all the insights and behind-the-scenes stories. Don't miss out! 🎧🌐 🎙️ Listen here: Spotify: https://lnkd.in/gfpGWGDr Apple Podcasts: https://lnkd.in/gBiT3U2y
History made on the world’s biggest stage. 🎉 The Paris 2024 Olympic Games Opening Ceremony won the Grand Prix in Live Advertising & Events at the Cannes Lions International Festival of Creativity. 🇫🇷 Congrats to our sister agency and fellow member of Omnicom Experiential Group, AUDITOIRE, for capturing the spirit of The Games and delivering a celebration of unity and creativity. 🏅
📢 We're thrilled to announce the addition of three top-tier executives to our team, amplifying our world-class, data-driven solutions practice. John A. Shumate, Corban Baxter, and Chiagozie Nwabuebo join us as SVP of Client Consulting, EVP of Products, and SVP of Growth, respectively. 🤖 As AI continues to revolutionize marketing, the value of authentic live experiences grows exponentially. John’s extensive experience with global brands like Champion and PepsiCo, Corban’s trailblazing work in product development, and Gozie’s strategic growth insights from giants like Google and Visa will supercharge our ability to deliver hyper-personalized, world-class solutions for our clients. Full details here: https://lnkd.in/e2ZT73qt
Our Client Consulting leadership team gathered at HQ last week to kick start 2026 planning. But what's a planning meeting without a little fun? It's all about the experience after all. 😉
From arrival to departure, Lyft made time count at the Governors Ball Music Festival. 🚘 Free essentials, comfy lounges, and Polaroids turned the ride-share zone into an experience. 📸✨ GMR’s SOLE Science™ Strategy Coordinator Margaret (Meg) Stewart explains how intentional transitions can become standout moments. Stay tuned for more SOLE Science™ Snippets on experiential activations worldwide!
