What if the best customer interaction is the one that never needs to happen? A leading media giant rewired its customer experience with Firstsource, shifting to digital-first, touchless journeys designed to reduce effort, lower cost-to-serve, and strengthen loyalty. If your CX still depends on fixing issues after they surface, it may be time to redesign journeys so customers can self-serve, resolve faster, and stay engaged across channels. Read the HFS Research case study here: https://lnkd.in/dBwct3mD
We're happy to be recognized as a Bronze awardee in the 2025 India Workplace Equality Index (IWEI) — reflecting our efforts in equity and inclusion. This recognition is shaped by tangible actions across our organization: updating HR policies through inclusive audits, embedding global diversity, equity, and inclusion standards that protect LGBTQ+ employees, strengthening our Source of Pride employee resource group, and partnering with community organizations to support awareness and hiring initiatives. As India's leading benchmark for workplace equality, the India Workplace Equality Index evaluates how organizations build inclusive policies, practices, and culture. This milestone acknowledges the steps we've taken — and the commitment we carry forward. Proud of every team and every ally who helped make this possible.
We're thrilled to announce that Firstsource is Great Place To Work® certified in India and the Philippines for the second year running. This recognition reflects the culture our teams experience every day — one grounded in fairness, trust, and inclusion, with leadership that listens and transparent communication that enables individuals to grow and thrive. It reinforces what matters most to us: creating a workplace where merit is valued, voices are heard, and everyone feels respected for who they are and the work they do. This milestone is powered by our people. Thank you for making Firstsource a place where individuals feel valued, and teams succeed together.
Today, we're celebrating Sharon David, Director of Operations at Sourcepoint, as Co-Chair of Women in Title (WiT)'s East Central Florida chapter. Women in Title now spans 4,000 members across the US, creating space for women leaders in the title industry to grow, connect, and shape the future of the profession. Sharon brings deep experience leading international title operations and heads our Onshore EAC committee, driving operational excellence across teams. Her commitment to developing people, building strong collaborative teams, and mentoring emerging leaders makes her a natural fit for this role. This is what leadership is for Sourcepoint and Firstsource - people who excel in their craft and elevate the industry around them.
Thrilled to share that Firstsource has been named among Companies with Great Managers™ 2025 for the second year, with 4 leaders in the Top 100. Congratulations to Tarik Aboussir, Zainul Rizvi, Anne Whitehouse, and Priyanka Mukherjee on this well-deserved recognition. Selected from more than 8,000 nominations across participating organizations, they reflect the kind of leadership that strengthens our culture: leaders who build trust, unlock potential, and help teams thrive. Now in its 10th edition, the Great Manager Awards™ is one of the most respected global studies on managerial effectiveness. We're proud of this honor and even prouder of the leaders who make it real through the way they support and guide their teams every day. To Tarik, Zainul, Anne, and Priyanka: thank you for leading with purpose, humility, and heart. You make Firstsource stronger.
Congratulations to Ascensos, a Firstsource company, on winning the High-Performer Award at the Centrical 2025 Select Awards! 🏆 Proud to see the impact of our partnership with Selfridges delivering real results: stronger employee engagement, reduced attrition, and improved performance during one of retail's most demanding periods. Great work, #theAteam. This is what partnership in action looks like.
620+ activities. 25,820+ hours. 43,000+ lives touched across education, healthcare, environment, empowerment, and community development. On International Volunteer Day, we're celebrating the 9,630+ Firstsourcers who made this impact possible as #SourceOfGood champions this year. Their time, energy, and dedication created meaningful change in communities globally — from classrooms to health clinics, from environmental projects to initiatives championing equality. This is what it means to lead with purpose: people choosing to show up, give back, and build something better in the places where we live and work. To every #SourceOfGood champion: thank you for showing us the power of caring and action.
Proud to be named a Global Leader in Generative AI Services by ISG (Information Services Group). 🚀 ISG's Provider Lens® 2025 has recognized Firstsource as a Leader in both Strategy & Consulting and Development & Deployment for midsize providers, a validation of our work to make GenAI production-ready, responsible, and repeatable. Thanks to our teams and partners for making this happen. Read more to see how we're helping enterprises industrialize GenAI → https://lnkd.in/gTSnbPDg
1 in 5 docs need manual fixes. Firstsource shows how AI Visual Processing beats OCR—cutting interventions 50% and costs up to 90%. Our new analysis breaks down: • Why OCR fails on real-world, complex business documents • How Vision-Language Models reach 67% accuracy on the documents that break OCR • A 90-day implementation roadmap with measurable ROI at every stage If document accuracy defines your business performance, this is the playbook for what comes next. 🔗 Read the full analysis: https://lnkd.in/gvwM3h42
We were honored to host Nick Reece, Lord Mayor of City of Melbourne, at our Bangalore office recently. He was accompanied by Mark Cochrane-Holley, Director, Economic Development, International and Invest Melbourne, Michelle Wade, Victorian Commissioner to South Asia, and Zona Black, Principal Advisor, Office of the Lord Mayor. The visit offered an opportunity to showcase Firstsource’s global delivery capabilities, our UnBPO™ approach to digital transformation, and the work our teams are doing to support responsible AI adoption across industries. This conversation also allowed us to reflect on the broader impact Firstsource is creating in Melbourne’s fast-growing tech landscape. When we launched our ANZ Headquarters in Melbourne last year, we made a commitment – to invest locally, create high-value jobs, and contribute meaningfully to Victoria’s technology ecosystem. Our recent partnership with Monash University is another important step in that journey, demonstrating how academic research can translate into real-world impact when the right partners align, while helping build the digital talent Australia needs for the future. For us, Australia isn’t just another geography. It is a self-contained innovation hub, with local leadership, local capability, and a mandate to deliver globally relevant work from Victoria.
