AI isn’t replacing content teams. It’s reshaping how they work. In partnership with Clutch, we surveyed 459 marketers to understand how workflows are evolving in the AI era. What we found is that AI is already embedded across the full content lifecycle: 🔎 42% of marketers already use AI for article topic research ✏️ Over a third rely on it for outlines, drafting, and editing 📈 Nearly 30% use it to uncover optimization opportunities This isn’t about cutting corners. It’s about compressing timelines, pressure-testing ideas, and scaling quality content in a world where visibility now spans search engines and LLMs. Read the full report here: https://loom.ly/SmDOdAI
