J'ai postulé en ligne. Le processus a pris 3 semaines. J'ai passé un entretien chez Thorn en janv. 2019
Entretien
Pretty standard interview process with a homework assignment. This was the first time I ever had to do one but it gave me an idea of the type of work to look forward to. It took me around 3 hours to complete with a week in advance notice. Being a remote company, all the interviews were done over video. I met with a variety of people in the organization including the CEO. The entire process was like clockwork and HR/Recruiting was very communicative during this time so I knew exactly when to anticipate next steps and a final decision.
Questions d'entretien [1]
Question 1
How would you approach supporting multiple product roadmaps as the first product marketing hire?
J'ai postulé en ligne. Le processus a pris 2 jours. J'ai passé un entretien chez Thorn (Raleigh, NC) en déc. 2018
Entretien
Do not waste your time with any "homework assignment." Seems to be a scam for free marketing advice. As the very FIRST stage in the interview process, I was asked to do a very comprehensive competitive intelligence project...in "no more than three hours." See full project requirements below, directly from their email to me. No way this level of insight and collateral preparation could be done in anything close to three hours. I spent about 20 hours as I LOVE what the company does and the job description sounded exciting and challenging. I really wanted to get a phone interview. Two days after submitting my presentation, I got an email saying they made the difficult decision to move on with other candidates. Not even a phone interview for further consideration. I feel robbed of my valuable time as an experienced marketing strategist, as there was plenty of actionable insight -- including an interview with an end customer -- in my report. It's too bad this organization is doing this to get themselves ahead.
Homework assignment:
The first stage of our interview process consists of a two-part homework assignment designed to evaluate what this role will do most often.
We anticipate that you should spend no more than three hours total on this and we would ask you to submit your response within one week (sooner is also great) using the link at the bottom of this email.
Competitive Intelligence Assignment
This role will join the product team and take part in the complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, and messaging, you help shape the voice of the product and help grow an engaged user base. In this assignment you will compare our sex trafficking application, Spotlight, to Traffic Jam by Marinus Analytics. While you may not have all the details when you compare these products consider the following:
Product functionality
Services offered
User adoption
Geographic reach
Product pricing
Anything else you find interesting
Part A (Written User Facing Collateral):
Once you have gathered your insights together put a creative spin (this could be a one pager, video, ppt or the best medium you think can convey the information) by developing user facing collateral for Traffic Jam.
Part B (Video Submission):
Let’s say you were hired and you were going to present your competitive analysis to the product team. Prepare a brief (no more than 3 minutes) video on the competitive intelligence you have gathered between both products and any recommendations you have for increased Spotlight adoption.