Case 1: Given APR, Interchange fee, Avg monthly balance, Avg spend every month, and loss rate of 3% calculate the profit per customer. Now justify if it is profitable to give cash back to the customers.. Case 2: 2 ways of campaigning for credit cards 1. Email - 10% of applicants become customers - each representative can verify 10 email applications in an hr and is paid $25/hr 2. Chat - 20% of applicants become customers - each representative can respond to 4 applications in an hr and is paid $25/hr Profit per customer in both the cases in $100. which one is profitable email or chat. Draw the graph of profit vs no of applicants Consider a scenario where there are only 5 representatives to handle applications. In this case which one is more profitable email or chat. calculate the breakeven point for the no of representatives where chat will be profitable than email.