I went through two rounds of interviews—first with the HR manager and then with the hiring manager. After successfully passing both, I was asked to complete a case study within three days. The case study focused on analyzing UA campaign metrics, establishing correlations, identifying trends, and anticipating potential client concerns. In response, I developed a dashboard, prepared presentation slides, and drafted an outreach email outlining key insights and recommended next steps. I felt confident in my submission. With five years of experience in advertising, this type of work closely reflects what I do on a daily basis. However, I was surprised by what happened next: after submitting the case study, I received no acknowledgment or follow up. I haven’t heard from the company since. I understand that companies may not be able to respond to every CV they receive, but in this case, I had progressed through multiple interview stages and invested significant time in completing the assignment. This experience is disappointing, especially with a company I’ve seen in the market for years. This has ultimately left a lasting negative impression.