Very professional communications from initial phone calls, emails, and in person interviews. Be very prepared with knowledge about the company and the current challenges facing media. Ability to describe your work background, clearly is important.
I had a phone screen with the HR person and then an in-person interview with the hiring manager and their boss. After that I came in again to meet with two others on the team. Ultimately I did not get the position but they called to let me know. I did follow up twice before I found out I was not selected.