I applied for the SEO Executive position online and was contacted by HR within a few days. The process had three rounds:
1. HR Screening Round:
- General questions about my experience, current job role, and salary expectations.
- Asked about familiarity with architectural visualization or real estate SEO.
2. Technical SEO Round:
- Given a website audit task where I had to analyze the site’s SEO health and suggest improvements.
- Questions about on-page SEO, keyword research, technical SEO (site speed, schema markup, XML sitemaps, etc.).
- Asked about tools like Google Analytics, SEMrush, Ahrefs, and Search Console.
3. Final Round with Marketing Head:
- Discussed SEO strategy for niche markets like 3D visualization services.
- Asked how I would handle high competition keywords and link-building strategies.
- Discussed paid marketing integration with SEO (PPC, social media ads, etc.).