Avantages
- Learn from the best in CPG marketing by working on the biggest brand in the world - Market leading position in many categories - Very pleasant working environment, everyones opinions are heard and respected - Steady stream of interesting projects to be involved in - Very conservative risk adverse company, but steady business performer as a result
Inconvénients
- Huge cost cutting exercises in recent years have left the teams considerably thinner, restricting progression opportunities and staff motivation - Despite strong market position, Brands have been starved from investment to meet profit requirements and are now heavily eroded. - Decision making is slow and arduous (like all corporate environments) but a consistent push up the hierarchy for day to day decisions is highly inefficient and often ineffective - Restricted to only using 1 agency for all media/creative, who despite this restriction are highly ineffective at everything they do. Everyone knows this, but leadership refuse to change it.